By
Mike
By
Mike
This month, we focused on helping Shopify merchants move faster: better AI visibility tools, a cleaner SEO Health dashboard, smarter Google Search Console keyword workflows, faster bulk optimization, and more flexible AI credit options. Here are the biggest improvements merchants will notice inside SEO HERO:
SEO HERO now includes AI Visibility tools, including support for an LLMs.txt workflow, Shopify discovery file generation, and AI-powered content recommendations.
User benefit: Merchants can better prepare their store content for AI assistants and emerging answer engines, not just traditional Google search.
Where to find it: /ai-audit-tool/track/ai-visibility
The home dashboard has been redesigned and the main SEO reporting experience now lives in SEO Health. Merchants get a clearer overview, updated pass-rate visuals, refresh workflows, and more consistent “Passed Checks” reporting.
User benefit: Store owners can quickly understand what is working, what needs attention, and where to start fixing SEO issues.
Where to find it: /ai-audit-tool/seo-health
We improved large-catalog performance with server-paginated issue loading, optimized audit loading, deferred catalog fetches, paginated keyword content, a materialized keyword content index, AI keyword progress improvements, and job history/recovery.
User benefit: SEO HERO feels faster and more reliable when working through bigger stores, bulk fixes, and AI-assisted keyword research.
Where to find it: Optimize / Bulk Fix Dashboard
Keyword Manager and Google Search Console syncing are now clearer and easier to use. SEO HERO now shows keyword source instead of a misleading quality score, improves the GSC connection flow, supports durable keyword classifications and exclusions, and removes simulated performance fallback data.
User benefit: Merchants can make keyword decisions with more confidence because they can see whether a keyword came from manual entry, AI, or Google Search Console.
Where to find it: /ai-audit-tool/research
Merchants can now purchase one-time credit packs for AI-powered optimization work without needing to immediately change their recurring plan.
User benefit: Stores can scale AI usage when they need it most, such as during launches, seasonal refreshes, or large catalog cleanups.
Where to find it: /ai-audit-tool/plans
Open SEO HERO to refresh your SEO Health score, review your top optimization opportunities, and try the newest AI visibility and keyword workflows.
Hey, I’m Mike Belanger, a business enthusiast with over 15 years of experience in designing, web and app development, business management, digital marketing, customer psychology and optimizing businesses. I love making businesses grow and operate smoother.